Millions and millions of gamblers from all over the world definitely relish those casino game playing moments. The online casino trend has been increasingly evolving ever since the very first Internet gambling platform was introduced. Contemporary computer technologies have been developing by leaps and bounds, offering players engaging slots, breathtaking card table games and lots more. Just stay at home on a rainy day with a cup of your favourite cacao or tea and enjoy the online casino gaming process.
On the one hand, it seems almost improbable that casino games do not bring the atmosphere of entertainment and pleasant nerve tingling experience. On the other hand, you may count on substantive winnings along the way. Besides, the simplicity of gameplay as well as flamboyant casino design and safety measures are factors that engage the audience.
Online Gambling Industry in Australia
How do Aussies spend their leisure time? Playing at online casinos, of course! And watching horse racing. No, they watch horse races, bet on them and play casino games all at the same time. That is how avid Australian players are. The statistics reveal more than 75% of Australian residents find themselves among the universe of gambling fandom, be it ordinary betting or online casinos. More than that, land-based casino establishments attract thousands of tourists every year, therefore the economy of the country thrives from that industry. It was estimated that gambling brings approximately $5 billion every year. It is like being out of this world, right?
To be fair, there is a high margin between land-based casino income and online casino gaming earnings. The Australian online gambling market encompasses such businesses as betting on sport events, slot machines, card table games and lottery-based games. All of it accounts for ¾ of the total gambling revenue.
Nevertheless, there are special authorities that deal with irresponsible gambling and addiction ramifications in Australia. There is a gambling body in each state regulating fair gaming rules. Experts are constantly tackling substantial issues from possible negative psychological effects to breaches of gambling laws.
Finally, it speaks volumes that Australia has a stable and revenue-producing gambling industry with an annual income of $6.2 billion for the last year. It is no wonder that the market is here to prosper.
Pandemic Hit and Online Casinos
We are all well aware of the coronavirus pandemic that hit us during the spring of 2020. Although we could indulge in binge-watching films and TV series on Netflix and other streaming platforms, our everyday life was ruined by quarantine measures by local governments. The current state of affairs is not as it was before COVID.
As for how the pandemic has influenced the online casino market, it is no hardship to figure out that the traffic has piled up significantly since 2020. Pubs, land-based casinos and other entertaining establishments were shut down, companies were on the brink of becoming bankrupts. At the same time, it became a favorable environment for online casinos to flourish.
Various data analytical organisations have been providing us with some noticeable stats recently regarding the rapid growth of online casino gambling. You shouldn’t be surprised by the fact that players started gambling more.
The most popular and trustworthy online casinos have found out a spike in both revenue numbers and traffic statistics. On the contrary, land-based casinos popularity began to decline. Four well-known Australian casinos have been examined in terms of the amount of site visitors, social media engagement and some other important factors. All in all, trends are more than just brilliant.
This online casino has been in the player’s limelight for some time now. Rival Gaming and RealTime Gaming are two software companies responsible for the game’s development. Every player could stumble upon a wide range of games including colorful slot machines, live dealer and special games. Despite the fact that Ignition originated in 2016, it already has an army of diehard fans.
Tempting welcome bonuses of Ignition may attract newbies. There is a 100% match bonus for those who sign up to an account, and the bonus sum can go up to $1,000. Reward program members could claim weekly bonuses of a 100% match as well.
It is of utmost importance to deposit and withdraw our money in a secure and quick way. The Ignition online casino ensures that players don’t have issues with transactions as all operations are swift enough at the casino. To move money onto and off the casino, there are 7 banking methods imposed by Ignition. It could be either a credit/debit card, bitcoin or check. It takes several business days for money to be withdrawn on a credit card, which is not the quickest, but still decent.
One of significant updates of the casino lies in the introduction of cryptocurrency transactions. Ignitions was the very first online casino to provide Bitcoin. The online casino is still among leading online casinos in terms of trustworthiness and recognition, although revenues are not so high that of other reputable Australian casinos. May 2020 demonstrates the peak total of Ignition users. The number of players went over 1.1 billion people. Other trends also include:
- An almost 60,000 player rack up from March 2020 to March 2021;
- Players searched the Ignition brand 23,000 times within the same period;
- 210 references in social media;
- Ignition was mentioned 611 times on Reddit.
WooCasino is relatively a newcomer to the industry. Nevertheless, the casino has already established itself as a prominent gambling platform in Australia. Woo concentrates on cryptocurrency, too. Bitcoin users would be relieved to hear that the online casino approves crypto transactions.The interface of the site is clear, and the design is alluring.
Without seductive bonuses, the Woo casino surely would not get on in the casino world. Welcome perks pamper players with $150 and 150 free spins after the registration process. Keep in mind that 40x wagering requirements along with a minimum deposit of $25 are what obligatory to claim this bonus.
There are always weekly bonuses patiently waiting for you at the door. Once having deposited at least $20, feel free to earn a 50% match perk and additional 60 Free Spins. Inexperienced players have an enticing chance to gain some skill through No Deposit Bonuses. Register in the site, enter the Four Lucky Clover slots and get 25 Free Spins. Don’t forget about the 40x wagering limitations.
WooCasino has also benefited from the pandemic. For instance, there is a 57.5% increase in the amount of site visitors from March 2020 to March 2021. During October 2020, the online casino reached its peak traffic having 258,000 users. As for an activity in social media, people referred to the name of the casino 135 times within that year. More than that, 15,000 each month is a number of searches users made on the net.
The JoeFortune online casino is leading the race among the most favourite online gambling platforms among Australians. The casino was set up not long ago, in 2016 to be precise, and it rapidly stormed the market. The variety of games from various noticeable software companies like Microgaming and iSoftbet is what distinguishes JoeFortune from other mediocre casinos. The casino comprises more than 400 exhilarating games from slots to card table games and lottery-based Keno and Bingo. High-definition picture and mobile compatibility epitomize a modern and comprehensively developed online casino.
Casino’s bonuses also stand players in good stead. There are a bunch of perks here. For example, there is a Refer-To-Friend program with the help of which a player gets $100 for inviting companions. Friends need to sign up to the casino, of course.
Other perks include:
- A 10% cashback loyalty scheme each day;
- A $5000 bonus to newcomers;
- Casino points for betting. 1 point equals to a $1 bet on blackjack and baccarat, 5 points – a $5 on slots.
The customer agents of JoeFortune have enhanced its service by proposing an around the clock consultation every day. More than that, there are bitcoin payments accessible.
The existing stats show that the number of visitors piled up 31% up to 312,000 by March 2021. 853,000 followers in April has been the highest ratio as of yet. In addition, there were 240 social media shares as well as 198 mentionings during the year period. Finally, people make 36,000 searches of the JoeFortune brand on average per month.
The background of the Aussie Play casino theme takes place on an unknown planet. Aussie, a mysterious alien, leaves his home on a shuttle together with two friends, the space cat and Zuzu. Every character has its personal mission at the casino. The aim of Aussie is to instruct players on banking options. Zuzu is responsible for operating mobile devices and the space cat proposes various bonuses. Although it sounds a bit childish, the casino has enough benefits to offer.
The configuration of the Aussie Play site is concise and crisp. The starting page welcomes you with the registration guide as well as the bonus overview section. FAQ, banking information and customer support features could be found at the right corner of the lobby.
RealTime Gaming, or commonly known as RTG, exclusively provides casino games for Aussie Play. The collection encompasses slots. poker, blackjack and other table games. The casino staff renew the set of games each week.
The casino is mobile-friendly with the app both accessible on Android and iOS devices. All sensitive information including personal details and bank data are well secured due to the 256-bit SSL encryption technology. The casino also accepts cryptocurrency in the form of Bitcoin.
For the period from March 2020 to March 2021, the Aussie Play traffic piled up substantially. The casino showed credible results during the year. First and foremost, it was a 85% growth in terms of visitors, slightly surpassing 250,000 visitors. Secondly, the brand of Aussie Play was shared more than 410 times on social media sources. Finally, players made 35,000 requests of the casino on the Internet.
AgileHatch Data Company
AgileHatch represents a data analytics organisation that investigates online casino statistics. Social media references, the number of requests on the net – that is what the company deals with. AgileHatch have come up with another educational research of the online casinos industry in Australia. They examined the most popular gambling platforms in the region, and the summary was that online casinos have found themselves in a tremendous surge during and after the pandemic. For the majority of online casinos, the growing number of followers is like a sire for sore eyes as platforms suffered a remarkable decline 5-6 years ago.
The COVID pandemic may have cut off ways to play at land-based casinos for many players owing to social distancing measures. People would rather stay online than be offline.
Summarising, it came by no surprise that not only in Australia, but in other countries, the online casino market has substantially benefited after the coronavirus outbreak. It has been already estimated that the global gambling industry value is very close to exceeding $1 trillion. The potential explanation for that may lie in mobile playing and Internet connection accessibility, as well as in the expansion of deposit and withdrawal options.
Many analysts are pretty confident that this growing trend will evolve in the nearest future. With the 5G technologies bringing into service, the gaming experience will flourish. It is no big thing for you to purchase a budget version of a smartphone nowadays. Social media marketing paves the way to the large-scale online casino promotion on the Internet.
Playing online is the thing! No need to buy an expensive plane ticket to Vegas, no need to apply for a visa. No need to spend time flying to another country. Just take your gadget, sign up and immerse yourself into the absorbing world of online casinos.